A brand for everywhere: Wise unveils bold new look
Wise has revealed a complete visual makeover, featuring a fresh green palette Our new look and feel features a bold new font, imagery and universal symbols ...
So as of now, there’ll be a few things that look different about Wise. Including:
A refreshed Wise logo
A colour change, with the old Wise navy blue replaced with green
Some new graphics and fonts to reflect our new style
Scammers are very tactical, and they might use our new look to convince you to treat your account differently, or to share information you wouldn’t normally share. We want to help you stay safe, and share some information you should know.
You should ignore any emails or texts telling you you need to create a new account and redeposit your funds, this is a sure sign of a scam. Similarly, we’ll never ask you to share your login information, or your one time SMS password over email to verify your account.
Everything runs as it did before, with no extra charges or processes needed on your part.
And as of today, everything has new branding. Any emails you receive with the old Wise navy blue and white brand colours, or even TransferWise, aren’t coming from us.
Scammers could use the change in our brand to send phishing texts and emails. These are designed to direct you to a fake website pretending to be Wise, where you input your login details and unknowingly give them to a scammer.
If you’re sent to a Wise website, make sure to check the domain name is correct.
For us, this is always Wise.com. We’ve seen scammers try a number of variations over the years, but those simply aren’t us. You can read in more depth how to avoid this here.
All our social media pages are the same, there’s no need to follow new ones. If you’re asked to follow something with a variation like @Wise_new or @Wise_rebrand, these aren’t our official pages and could most likely be a scam.
Similarly you should ignore messages from people on Facebook pretending to be our customer support, and asking for your personal details or your account logins.
Where possible, you should report the pages to the platform you’re using. As has always been the case, you should never share your personal or log in details with anybody.
If you’re invited to submit your details to enter a competition (either over email or on a separate site) we’re sorry but this won’t be us, and it’s likely someone is trying to scam you. We’re not planning any promotions to win cash, shares, a free holiday, or free transfers.
You can read more about spotting these types of scams here, but in short, if it looks too good to be true, it most likely is. Sorry about that...
We’re really excited to bring Wise’s new look to the world, but we want you to stay safe throughout that process. If you see something that looks suspicious, do treat it with caution. Don’t do anything you wouldn’t normally do with your account, and if you have any questions, you can contact us.
This publication is provided for general information purposes only and is not intended to cover every aspect of the topics with which it deals. It is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content in this publication. The information in this publication does not constitute legal, tax or other professional advice from TransferWise Limited or its affiliates. Prior results do not guarantee a similar outcome. We make no representations, warranties or guarantees, whether express or implied, that the content in the publication is accurate, complete or up to date.
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