Should you use Klarna for business?

Panna Kemenes

Klarna is a buy-now-pay-later (BNPL) service that can help businesses with eCommerce stores secure more sales.

The idea behind the service is to give customers flexible payment plans so they can buy a product without having to pay for it outright.

Major brands such as H&M, Adidas, and Petco use Klarna to offer customers alternative payment solutions. The payment plans Klarna offers include ‘Pay in 4’, ‘Pay in 30 days’, and ‘Financing’.

📝 What you'll find in this article:

Receive Klarna payments with Wise

What is Klarna for business?

Klarna offers services to both shoppers and businesses in the United States. For shoppers, there’s an app they can use to pay for online products with various payment plans.

For businesses, Klarna offers performance-driven marketing and payment solutions for their eCommerce stores.

Business owners that register with Klarna can offer their customers flexible payment options. Klarna reviews for business from Klarna retail partners cite how the service can drive traffic and provide flexibility for customers.¹

Can small businesses use Klarna?

Klarna works for businesses of all sizes, including small businesses. Many small businesses use the service and offer Klarna’s payment plans to their customers.

How does a business get paid with Klarna?

When a business owner signs up with Klarna, they will always receive payment in full and upfront. Even while the customers choose to pay at a later date.

Here’s what the process of receiving an order, and payment, looks like with Klarna:

  1. Capture the order
  2. Klarna pays the full price of the order to your registered bank account, minus fees, returns, and any other applicable charges
  3. You will receive the payout according to the payout schedule you choose

The availability of Klarna’s services vary from country to country.

Here are the four services, and which countries or currencies are available:²

Klarna serviceAvailable currencies and countries
Klarna Checkout
  • A checkout solution with customer identification. Accept all major payment methods.
  • Available in: Sweden, Norway, Finland, Denmark, Germany, Austria, The Netherlands, Great Britain, and the USA.
  • Klarna’s payment methods
  • The four individual pricing plans Klarna offers.
  • Available in: Sweden, Norway, Finland, Denmark, Germany, Austria, the Netherlands, Belgium, Switzerland, France, Italy, Poland, Spain, Portugal, Great Britain, Hungary, Czech Republic, Slovakia, the USA, and Australia.
  • Klarna in-store
  • Contactless payment solutions for brick-and-mortar locations.
  • Available in: Sweden, Norway, Finland, Denmark, Germany, Austria, The Netherlands, Great Britain, and the USA.
  • Klarna Checkout Global
  • Lets business owners accept orders with card payments in various currencies.
  • Available in: AUD, CAD, CHF, DKK, EUR, GBP, NOK, SEK, and USD.
    • If you accept payments in different currencies, then you can save money by connecting a multi-currency account. Traditional banks can be complicated and costly to receive international payments.
      With a Wise Business account, you can receive payments with ease and convert them into USD at the real mid-market conversion rate. All from one account.

    Klarna fees for business

    Do businesses have to pay to use Klarna?

    Yes, Klarna’s business model includes fees for business owners using its services.

    The rates vary, but the Klarna for business cost will factor in monthly basic fees, transaction fees, and turnover percentages.

    How much does Klarna charge businesses?

    Monthly financing through Klarna is not free for businesses. Klarna includes fees in its business contracts, and those fees are deducted from the payouts you’ll receive on orders.

    So, just how much is Klarna for business?

    There are flat fees for merchants of around $0.30 on every purchase made, along with a variable percentage fee that ranges from 3.29% to 5.99%.³

    With the Instant Shopping portal, customers can checkout using stored payment information. To offer this service, the merchant pays a $30 monthly membership fee, and a $0.30 fixed transaction fee. There is also a variable transaction fee of around 3.29% for onsite transactions and 3.79% for offsite transactions.⁴

    How does Klarna make money?

    Given that several of Klarna’s payment plans are interest-free without late fees, it’s reasonable to wonder how Klarna makes money. There are various ways Klarna profits from its services.

    With the ‘Pay in 30 days’ and ‘Pay in 3 installments’ products, there’s a retailer fee involved. Retailers pay a transaction fee for each sale, which eliminates the need to charge customers to use Klarna.

    There are also late fees for some of Klarna’s products and interchange fees.

    Klarna business fees

    How to get Klarna for your business

    If you’re wondering ‘how to get Klarna for my business’, you’ve come to the right place.

    First, to add Klarna to your business, you need to adhere to Klarna's ethical guidelines.⁵

    Once this has been established, there are website requirements to onboard with the service.

    Website requirements

    • A registered business name
    • Product prices and transaction currency
    • Product descriptions
    • Terms and conditions
    • Contact details for your business with a phone number or email address
    • A return policy
    • A shipping policy (if there are shipping costs, you must specify the amount)
    • Estimated delivery times for orders
    • A live URL that doesn't redirect to another website
    • Working links with no error messages

    How do I set up Klarna for my business?

    Here’s what you’ll need to do:

    Once you meet the website requirements, Klarna will collect information about your business. This includes the high-level management roles and whether they adhere to KYC/AML regulations.

    On approval, you’ll receive Klarna API credentials for your business and can integrate its services with a step-by-step process.

    There’s an initial binding period of 12 months with Klarna. Your contract with Klarna will automatically renew one month before this binding period ends.⁶

    You can sell to overseas customers, but you should contact the sales department for more information if this is your intention.

    Connect Klarna to Wise to take your business to the next level

    If you want to expand your business and sell overseas, then the last thing you want is to get hit with fees for receiving money in other currencies.

    Even worse, having to spend hours at your local bank setting up an account that lets you receive such payments.

    Wise Business is an alternative to traditional business bank accounts. You can set up completely online and receive international payments with ease.

    Register with Wise Business for free 🚀

    Once you have your Wise account, you can connect to Klarna and other apps you love via the app marketplace.

    🔍 You can also read the Afterpay for business review to compare these BNPL services for your business.

    Sources:

    1. Klarna partner reviews
    2. Klarna countries
    3. The Klarna business model - How do they make money?
    4. How Does Klarna Make Money?
    5. Ethical instructions for Partners, including Prohibited and restricted Partner segments.
    6. Is there a binding period for my contract? | Klarna US

    All sources checked May 9, 2022.


    *Please see terms of use and product availability for your region or visit Wise fees and pricing for the most up to date pricing and fee information.

    This publication is provided for general information purposes and does not constitute legal, tax or other professional advice from Wise Payments Limited or its subsidiaries and its affiliates, and it is not intended as a substitute for obtaining advice from a financial advisor or any other professional.

    We make no representations, warranties or guarantees, whether expressed or implied, that the content in the publication is accurate, complete or up to date.

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